Terra Delyssa: the CHO Group's flagship brand

In brief: Terra Delyssa is the flagship brand of the CHO Group, a Tunisian leader and one of the world's largest exporters of organic extra virgin olive oil. Produced in Sfax, it offers a single-origin EVOO (Chemlali, Chetoui), available in smooth, bold, organic (Ecocert), unfiltered and infused variants, with blockchain traceability (IBM Food Trust) and distribution across more than 50 countries.

Overview

Terra Delyssa is the premium consumer brand of the CHO Group, described as a Tunisian leader and the world's largest exporter of organic extra virgin olive oil. Production is rooted in Sfax, Tunisia (route de Mahdia km 18), at the heart of the Tunisian olive-growing region.

The brand claims a role as ambassador for Tunisian olive oil, carried by a strong narrative around Queen Elyssa / Dido of Carthage. Its main point of differentiation: blockchain traceability, presented as the world's first 100% traceable consumer olive oil, from harvest to bottling.

Range & varieties

Varieties: Chemlali and Chetoui.

Documented range:

  • "Smooth" EVOO;
  • "Bold and Fruity" EVOO;
  • Single-origin Organic EVOO, Ecocert certified;
  • Unfiltered EVOO;
  • garlic-infused olive oil (Garlic Infused);
  • Deglet Noor dates;
  • BULK by CHO offering (bulk);
  • dark glass bottle 500 ml / 17 fl oz formats (multipacks) and other retail formats.

Markets & distribution

  • Tunisia (origin);
  • United States;
  • United Kingdom;
  • France;
  • Germany;
  • Canada / North America;
  • CHO export to more than 50 countries (~50,000 t/year, roughly 1/5 of Tunisian exports).

Certifications & awards

Certifications: USDA Organic (organic variants), Ecocert (organic), Non-GMO, NAOOA quality seal (North American Olive Oil Association), Kosher for Passover, CHO laboratory accredited by the International Olive Council (IOC), and food blockchain traceability (IBM Food Trust) with a QR code from harvest to bottling.

Documented awards:

  • NYIOOC World Olive Oil Competition 2025 — Silver (Organic);
  • Product of the Year 2019 (Germany);
  • Flavor of the Year 2018 (France);
  • National Quality Award 2015 (Tunisia);
  • more than 20 international awards over 3 years, including 5 gold medals in 2025 (European competitions).

Positioning

Terra Delyssa positions itself as mass-market premium: it is presented as the ambassador of Tunisian olive oil. Its differentiation rests on blockchain traceability (the first 100% traceable consumer olive oil), single-origin sourcing, a high polyphenol content (200-300 ppm) and pesticide-free cultivation, all anchored in the story of Queen Elyssa / Dido of Carthage.

Ethical FOMO note

Terra Delyssa proves that a Tunisian brand can become a global mass-market benchmark through innovation (blockchain), organic quality and strong storytelling. This level of structuring relies on controlled, certified volumes: the best organic lots are reserved early in the campaign.

You too can create or source your own brand of Tunisian olive oil:

  • Private label / own brand — your organic or conventional brand, with per-lot COA;
  • Training — understand organic, traceability, polyphenols and international distribution;
  • Quote — a dated quotation based on your volume and your market.

We fully respect the work of established brands: we do not imitate Terra Delyssa, we help you build your project on verified data.

FAQ

Who produces Terra Delyssa?

The CHO Group, a Tunisian leader and one of the world's largest exporters of organic EVOO, based in Sfax.

What does "Delyssa" mean?

The name refers to Queen Elyssa / Dido of Carthage, the brand's narrative thread.

Where is Terra Delyssa produced?

In Sfax (route de Mahdia km 18), at the heart of the Tunisian olive-growing region.

What is Terra Delyssa's blockchain traceability?

The brand claims the world's first 100% traceable consumer olive oil via IBM Food Trust, with a QR code from harvest to bottling.

Is Terra Delyssa organic?

Yes, a single-origin Organic EVOO certified Ecocert and USDA Organic.

What variants are available?

Smooth, Bold and Fruity, Organic, Unfiltered, Garlic Infused, plus a BULK by CHO bulk offering.

To which markets is Terra Delyssa distributed?

United States, United Kingdom, France, Germany, Canada and 50+ countries via CHO export.

What awards has the brand won?

NYIOOC 2025 (Silver Organic), Product of the Year 2019 (Germany), Flavor of the Year 2018 (France), National Quality Award 2015 (Tunisia), among others.

Can I create my own traceable organic brand?

Yes, through our private label, with dated training and quote, without copying an existing brand.


Request your quotation

Volume, format (500 ml bottle, BULK), incoterm, market, range (smooth/bold/organic/unfiltered), certifications (Ecocert/USDA/Non-GMO): tell us your requirement for a dated quotation and a reference sample with its COA.

Request a free quote — mass-market premium brand project.

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