Al Jazira — premium Tunisian olive oil (STCA)

In brief

Who? Premium brand produced by STCA Al Jazira (Société Tunisienne de Conditionnement Agroalimentaire), founded in 1999 by the Ben Achour family.
Region: bottling in the Mornag Industrial Zone (Ben Arous); proprietary olive groves in Zaghouan.
Positioning: premium Tunisian, focused on authenticity, innovation and quality (slogan "Une grande confiance" — "A great trust").

Presentation

Al Jazira is a premium Tunisian olive oil brand produced by STCA Al Jazira — Société Tunisienne de Conditionnement Agroalimentaire — founded in 1999 by the Ben Achour family, originally from Djerba.

The headquarters and bottling unit are located in the Mornag Industrial Zone (Ben Arous governorate). The company has proprietary olive groves of about 100 ha in Zaghouan, supplemented by purchases from neighboring producers. The brand celebrated its 25th anniversary in January 2025.

Range & varieties

The documented varieties are Chemlali, Chetoui and Zarrazi.

The documented range is diversified:

Extra virgin olive oil (EVOO).
Organic olive oil.
Flavored olive oils.
Spray olive oil.
Natural vinegar.
1 L / 3 L / 5 L formats.
Glass, metal, PET packaging.

Markets & distribution

The documented markets are:

Tunisia, Japan, China, Malaysia, United Arab Emirates (Dubai), Saudi Arabia, Algeria, Libya.
A claimed presence across five continents.

The brand is active at trade shows (Gulfood, Saudi Food Show).

Certifications & awards

Documented certifications:

Laboratory recognized / certified by the International Olive Council (IOC).
Quality certifications (such as ISO 9001).
Food safety certification (such as ISO 22000 / HACCP).
Environmental / sustainability certification.
Organic range (organic farming).

Documented awards:

Gold Medal — London IOOC 2021.
Gold Medal — ATHENA IOOC 2021.
Silver Medal — 2024.
Winner of the Best Tunisian Olive Oil Packaging competition (3rd edition).
25th anniversary celebrated in January 2025.

Positioning

Al Jazira positions itself as a premium Tunisian brand focused on authenticity, innovation and quality, with the slogan "Une grande confiance" ("A great trust"). Its positioning is clearly export / international, with a strong presence at trade shows. Its diversified range — EVOO, organic, flavored, spray and vinegar — sets it apart from single-product offerings.

Ethical FOMO callout

Al Jazira has built its export presence across five continents since 1999, from glass to PET, from EVOO to organic — you too can create your brand or source your Tunisian oil. This family brand is a respected peer of the sector: its longevity and diversification show there are opportunities for new brands and for demanding importers.

Create your own label: see private label (OEM).
Build your import and go-to-market skills: see training.
Source your Tunisian oil now: request a quote.

FAQ

Who produces the Al Jazira brand? STCA Al Jazira (Société Tunisienne de Conditionnement Agroalimentaire), founded in 1999 by the Ben Achour family.

Where is Al Jazira based? Its bottling unit is in the Mornag Industrial Zone (Ben Arous), with proprietary olive groves in Zaghouan.

Which varieties does Al Jazira use? Chemlali, Chetoui and Zarrazi.

Which products does the brand offer? EVOO, organic, flavored oils, spray oil and natural vinegar, in 1 L / 3 L / 5 L formats.

Has Al Jazira won any awards? Yes: Gold at London IOOC 2021, Gold at ATHENA IOOC 2021, Silver in 2024, and winner of the Best Packaging competition (3rd edition).

Which certifications does Al Jazira hold? IOC-certified laboratory, ISO 9001, ISO 22000 / HACCP, environmental certification and an organic range.

In which countries is Al Jazira distributed? Tunisia, Japan, China, Malaysia, the UAE, Saudi Arabia, Algeria, Libya, with a claimed presence across five continents.

Can I create an equivalent brand with Zitouna Export? Yes. Zitouna Export supports the sourcing and private-label production of Tunisian oil. Request a quote.

Would you like to launch a premium Tunisian brand or source your oil for export? Request your personalized quote — quick response, tailored to your volumes and target markets.