Origin846: the unfiltered single-varietal EVOO of the CHO

In brief: Origin846 is a brand of the CHO Group dedicated to the North American market. It offers a single-varietal Chetoui, unfiltered, decanted and polyphenol-rich extra virgin olive oil, in a signature 846 mL format as a nod to Queen Elyssa (born in 846 BC). Distinct from the flagship Terra Delyssa brand, it is distributed in the United States and Canada.

Overview

Origin846 is published by the CHO Group (CHO Group / CHO America), a Tunisian leader in olive oil production and export, born from the traditional mill of Sakiet Eddaïer in 1996. It is the same group as the Terra Delyssa brand, from which Origin846 differs through a specific North American export positioning.

North American distribution relies on entities in Houston (Texas, USA) and St-Laurent (Quebec, Canada). The oil is single-sourced from Tunisian groves in the Sfax region (the group's historic birthplace in Sakiet Eddaïer).

The brand's name and format refer to the Phoenician/Carthaginian storytelling: Queen Elyssa-Dido, born in 846 BC, hence the signature format of 846 mL.

Range & varieties

Origin846 is a single-varietal Chetoui EVOO (according to Olive Oil Times). The documented range highlights:

• an unfiltered extra virgin oil;
• a first cold press;
• a decanted / "raw" oil (unrefined, without sediment);
• an organic version (Organic Unfiltered EVOO);
• a single-varietal (Chetoui) profile;
• a high polyphenol / antioxidant content;
• the signature 846 mL format (28.6 fl oz);
• a dark plastic bottle (UV protection);
• packaging in 1 unit and 2-pack.

Markets & distribution

Origin846 mainly targets North America:

• United States: Costco.com, Walmart, Kroger, Fry's, Harris Teeter, Giant, Martins, Stop & Shop, Brookshire Brothers, Amazon.com, Instacart;
• Canada (Quebec + a fine-grocery network: Ample Food Market, Anatolian Fine Foods, Ben Thanh Supermarket, etc.).

Certifications & awards

Certifications: Organic, Kosher (Kosher for Passover), Non-GMO, Vegan, Gluten-free, Allergen-free, Keto-friendly, and grown without pesticides (pesticide-free).

Documented awards:

• Silver Award — NYIOOC World Olive Oil Competition 2021;
• Listed in the Official Guide to the World's Best Olive Oils.

Positioning

Origin846 positions itself as premium / high-end: a single-varietal, unfiltered, decanted, polyphenol-rich EVOO, backed by Phoenician storytelling (Queen Elyssa-Dido, 846 BC). Designed for the North American market (USA/Canada), it is presented as a traceable, organic, artisanal oil oriented toward health/nutrition. It is the CHO Group's dedicated export brand, distinct from its flagship Terra Delyssa.

Ethical FOMO note

Origin846 illustrates an effective strategy: a Tunisian group that creates a dedicated brand for a specific market (North America), with a distinctive format and story. This differentiation is reproducible — provided you act on the right campaign, because premium unfiltered volumes are limited and seasonal.

You too can create or source your own Tunisian olive oil brand:

• Private label — your brand, format and label, with a per-lot COA;
• Training — master quality, varieties and certifications before you start;
• Quote — a dated quotation based on your market and volume.

Our approach respects established brands: we do not imitate Origin846, we help you build your project on verified data.

FAQ

Who publishes Origin846?

The CHO Group (CHO Group / CHO America), the same producer as the Terra Delyssa brand, born from the Sakiet Eddaïer mill in 1996.

What does the name "846" mean?

It refers to Queen Elyssa-Dido, born in 846 BC, hence also the signature format of 846 mL (28.6 fl oz).

Which variety is used?

A single-varietal Chetoui (according to Olive Oil Times), unfiltered and decanted.

Is Origin846 organic?

Yes, an organic version (Organic Unfiltered EVOO) is documented, along with other labels (Kosher, Non-GMO, Vegan, gluten-free).

Why is the oil "unfiltered"?

The brand highlights a raw and decanted oil, without filtration, presented as richer in polyphenols and antioxidants.

Where can you buy Origin846?

In the United States (Costco.com, Walmart, Kroger, Amazon, etc.) and in Canada (Quebec + fine groceries).

Has Origin846 won any awards?

Yes: NYIOOC 2021 — Silver Award, and a listing in the Official Guide to the World's Best Olive Oils.

What is the difference with Terra Delyssa?

Origin846 is the CHO Group's dedicated North American export brand (unfiltered Chetoui EVOO), while Terra Delyssa is the same group's flagship premium mainstream brand.

Can I launch my own equivalent brand?

Yes, via our private label, with training and dated quotes, without copying an existing brand.

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Volume, format, incoterm, destination market, organic or conventional, quality requirements (unfiltered, polyphenols): tell us your need for a dated quotation and a reference sample with its COA.

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